SOCIAL MEDIA MANAGER/
CONTENT DEVELOPER

Responsibilities

As Social Media Manager

• Develop and implement a comprehensive social media strategy aligned with company goals and objectives.
• Manage and maintain multiple social media profiles and presence on platforms such as Facebook, Twitter, Instagram, LinkedIn, TikTok and more.
• Create engaging and shareable content, including text, image, and video content, that resonates with our target audience.
• Monitor and analyze social media performance metrics, providing regular reports and insights to optimize strategies.
• Stay up-to-date with industry trends and competitive analysis to identify opportunities for growth and innovation.
• Interact and engage with our online community, responding to comments, messages, and inquiries in a timely and highly professional manner.
• Collaborate with cross-functional teams, including but not limited to marketing, design, and customer support, to ensure cohesive branding and messaging.
• Plan and execute social media advertising campaigns to increase reach, engagement, and conversions.
• Implement social media best practices and guidelines, ensuring compliance with relevant regulations and policies.
• Experiment with new tools and technologies to enhance our social media efforts and stay ahead of the curve.

• Develop and implement social media strategies to increase brand awareness, engagement, and follower growth.

• Manage and curate content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
• Monitor social media trends, audience insights, and analytics to optimize content performance.
• Respond to comments, messages, and inquiries in a timely and professional manner.

As Content Developer

• Content Creation: Develop original content for digital and print platforms including market insights, investment commentaries, product brochures, whitepapers, pitch decks, website copy, and social media posts.
• Content Strategy: Collaborate with marketing, product, and investment teams to shape content strategy that supports business goals and enhances client experience.
• Editing & Quality Control: Review and edit content for accuracy, grammar, tone, and compliance with brand and regulatory standards.
• Campaign Support: Work closely with marketing to develop content for campaigns, events, webinars, and email communications.
• Digital Content Management: Upload and manage content on the company website and content management systems (CMS), ensuring timely updates and consistency.
• Compliance Coordination: Liaise with legal and compliance teams to ensure all content meets regulatory requirements.
• Analytics & Optimization: Monitor content performance metrics and optimize based on engagement and feedback.

• Other responsibilities as may be assigned.